A Problem Is Not an Isolated Event:
How to Manage Change Systemically
with Sharon Drew Morgen
Wednesday, March 9, 2:00-3:30 pm ET | Buy this prerecorded webinar
A 90-minute live webinar and interactive discussion for organizational leaders, change managers, coaches, and negotiators who want to design and implement successful change initiatives
Description
We often approach change by focusing on the problem, defining a solution, and
introducing the change elements. We forget that a problem is not an isolated event, and that for lasting change to occur, it's necessary for all elements of the system to buy in to the change. In this webinar, Sharon Drew Morgen will introduce a way to avoid resistance and manage buy-in, agreement, and acceptance before introducing the change. Join us and be introduced to a decision facilitation model that will help you think about your change management issues in a new way.
In this session, you will learn:
- what causes resistance and how to avoid it
- why a system maintains a problem and creates workarounds
- how the elements of the system have created and maintained the status quo
You will take away from this program:
- Knowledge of how to manage buy-in first rather than attempting to implement change first and then being forced to manage resistance
- New tools to recognize and manage buy-in issues
Pricing
This 90-minute interactive session is $129.00 per site (a single phone
line). You can use a speakerphone so that a group of people can participate.
You will also have unlimited access to the recorded version following
the event.
Date and Time
The live webinar is being held on Wednesday, March 9, 2:00-3:30 pm ET. When you register, you will receive detailed information
about how to call in and participate.
Presenter
Sharon Drew Morgen is the author of the New York Times business best-seller Selling with Integrity as well as six other books and hundreds of articles that explain the behind-the-scenes issues buyers must manager before they can buy. She is the thought leader behind Buying Facilitation™, a sales paradigm that focuses on helping buyers manage their behind-the-scenes issues to get the internal buy-in they need to make a purchase. Sharon Drew’s blog is #6 of all sales/marketing blogs. Her most recent book is Dirty Little Secrets: Why Buyers Can't Buy and Sellers Can't Sell and What You Can Do About It.

